Why I unapologetically hate the term Millennial

Lazy, selfish, snowflake, entitled, sticker generation, and the list goes on and on and on. Whether you like it or not, the words are linked to the term Millennial and though I don’t want to step into the PC trap of measuring my words, the marketer in me knows that semantics and keywords are crucial […]

How a beer slogan is actually the best life and business advice you can get.

There have been changes in this great region of Southwest Virginia with breweries like Deschutes, Ballast Point, and Starr Hill settling here and making this their second/third/fourth homes. In addition to these, we have Parkway Brewery, Soaring Ridge, and more and more breweries opening soon. From an economic development perspective, beer is enriching our area, […]